Market Trend: More Products, Less Success?

Hello fellow enthusiasts, I recently came across some intriguing data regarding cannabis product trends in the US.

In 2022, we witnessed a deluge of new cannabis products flooding the market, but there’s a fascinating twist - many of them aren’t hanging around for long. With cutthroat competition, American cannabis companies keep launching new products in their quest for longevity.

As the cannabis industry rapidly evolves, how can we become more savvy about market testing while keeping waste to a minimum? Could pint-sized ‘sample vapes’ hold the key? I’d love to hear your insights on this growing trend.

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We have to test in finished products
In CO. Every new product has to go through 4 weeks of testing at minimum. The amt of wasted carts(for me)in those 4 weeks alone are costly. Then the continuous validating each month…. Be nice to just use one vial of oil for them to test but rules are rules and we need to stay compliant. We’re filling landfills with wasted packaging, carts…. Our product might be green but the industry is far from it.

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